PAWFY · TAIWAN
A little balance, grown into every leaf.
Selected Taiwan-grown catnip, thoughtfully grown, harvested and prepared to preserve its natural aroma and freshness.
OUR CURATION
Design you can see.
Care they can feel.
Starting with pets' instincts and needs, we select designs that fit the life you share.
Our approach to curation →OUR BRANDS
Brands
Pawfy focuses on life with cats and Taiwan-grown catnip. The Wagging Blue brings Korean design to walks, dog wear and the home.
PAWFY · FINDING EVERYDAY BALANCE
Selected Taiwan-grown catnip
Inspired by balance between people and pets, Pawfy values local cultivation in Taiwan, small-farm partnerships and careful preparation, bringing natural aromas to their just-right best.
THE WAGGING BLUE · DESIGN FOR EVERY WALK
Every walk, a view to share.
Traditional Korean patterns, contemporary colours and experienced weaving craftsmanship meet in collars, harnesses and leads, bringing design and durability to daily life.
DISCOVER BY MOMENT
Discover everyday moments.
From a cat's playful moments to walks and quiet time at home, discover products through the life you share.
Life with cats
Taiwan-grown catnip and more
Out for a walk
Collars, harnesses, leads and accessories
At home together
Living and care essentials
FEATURED PRODUCTS
Selected products
Explore each brand's distinctive selection, from feline playtime to everyday walks.
PAWFY
Taiwan-grown catnip
Natural herbal aromas for playful, happy moments in your cat's day.
PAWFY
Silvervine Cigar
A cigar-shaped design that brings a little extra fun to playtime.
THE WAGGING BLUE
Pattern Collar
Expressive patterns and considered colours for walks with personality.
THE WAGGING BLUE
Sailor Bow
Soft checks and bright colour combinations add a playful finishing touch.
LET'S TALK
Curious about a product?
Get in touch to ask about features, styles or how to use a product.